Select from the drop-down menu below to view the archives:

 

Political Talk posted Feb 1, 2008  


 



 


Web Bug from http://www.ntarget.com/open/image.gif?C=2112298814&P=2139715008&R=2
             
                             

                               
                                                                                                                     
BUY TY

                                                                                                                     
TY BUZZ

                                                                                                                     
CALENDAR

                                                                                                                     
YOUR TOOLBOX

                                                                                     
First                   Impressions
Do you have a First    Impression Commercial (FIC) always ready to use? Some call  them elevator speeches. That's the 30-second overview you give between floors in an elevator when someone asks, "What is it that you do?" Your FIC should be constructed to give an interesting 30-second twist to what you do and should be  designed to make the logical reply, "Hey, I need some of that!" Then, you exchange cards and book the appointment.                   Simple!                  

                 

Need some one-on-one help developing your FIC? We can help. Call us at 800-336-2693.            


                                                                                     
Special                   Delivery
We're often asked, "If         content or delivery must suffer, which one would you choose?"   It's got to be content.

People will not listen to a   smart but monotonous teacher for very long. But they will listen to every word of an excited student who is on fire with  his subject. What do you think? 
Drop us a note.            
                                                                                     
About  Us
Ty Boyd Executive  Learning Systems changes lives by helping lifelong learners  hone their natural communication tools.

As the premier  provider of public speaking and presentation skills, we help    individuals and organizations learn to communicate more   effectively with their customers.          
                                                                                                                                                             

Let's take a trip down the campaign trail and answer some of your questions this time in Zipline.            
           
Like Zipline? Please Forward This Newsletter!.

Now, let's get going.

Ty Boyd

Political Talk

Before TV, America met its presidential             candidates in a different way. Candidates talked directly to us from the back of trains, from raised platforms outlined with flowers and at state fairs. They punctuated their points with large, sweeping gestures. With no sound systems, they had to project their   voices to carry far above the din of the crowd.

Hey, it sounds like they may have attended the Excellence in Speaking Institute.

Today,  we're stuck with attack ads and soundbites which provide little insight. Now, that's not to say the old-timers didn't go after their opponents, too. William Taft called Theodore Roosevelt a "dangerous  egotist" and a "demagogue." Roosevelt countered by referring to Taft  as a "fathead" and a "puzzlewit."

I've been thankful for the  recent debate formats. It is not the perfect way to meet  the candidates, but it is the best we have at the moment. These are the only chances we have to see our future president in action. One debate is worth all the attack ads and soundbites combined.            

As the campaigns continue, you can see the confidence building in those left standing. Romney and Huckabee have been stronger platform presenters than McCain, but the Arizona Senator's performance has been buoyed by his recent wins and hastened the exit  of Romney.

Hilary Clinton has found a softer side, including some warm smiles and all just in time. Barack Obama has gained  stature in his approach to issues and conflict. Their styles are different but each is more effective than when the debates began.            

Each party's nominee will be formidable down the long campaign trail. This exposure can't help but be good for America. Do you have thoughts on how the candidates are doing from a  presentation standpoint? Drop me a note


Looking For Answers
By Molly Boyd Hunt

We often get questions from our one-on-one coaching clients about presentation-related topics. So, we thought we'd share with the class. Also, if you have specific questions about your upcoming crucial presentation, drop us a note.

Question: My biggest fear is not getting the audience engaged right from the beginning of  my presentation. Do you have any tips that can help?

Answer: My suggestion would be to make your presentation more interactive. Get them thinking from the start.Remember the opening of your presentation is often the most critical. Spend time crafting something they will never forget. You could ask a question, make a startling statement, or drop in an  interesting fact. And, remember there is no substitute for practicing. You have to practice often and out  loud.

Question: Sometimes during Q&A I don't know the subject matter as well as I'd like. How do you help someone work through that?

Answer: One thing that we teach in the      Excellence in Speaking Institute is "take your mission seriously,  but not yourself." Even if you have rehearsed countless times, you can't know everything and have all the information at your fingertips.

If you feel like you still can't answer a question to the fullest, tell the audience that you appreciate the  question and state that you would like to take some time to do some  research on that question and get back to them a.s.a.p. Make sure  you follow up when you say you are going to follow up. If you try to bluff or you don't get back to them with an answer, your credit is  blown and that is hard to recover in the business world.            


                               

>>>>>>>>>>>>>>>>
Forward This Newsletter!
Share the wealth! Tell your colleagues about us!

>>>>>>>>>>>>>>>>          
                                 
1727 Garden Terrace, Charlotte, NC 28203
phone       704.333.9999 or 800.336.2693 . fax 704.333.0207
www.tyboyd.com . molly@tyboyd.com